The Partner Playbook: scope, terms and the client conversation
Prepared by the Broadcastwell team Our Partner Playbook is published. Fourteen pages for partners bringing AI search visibility work to B2B software teams: the offers, partner...
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Buying and agencies
Choosing, pricing, RFPs and white label.
How buyers choose an AI search visibility provider, what to ask in an RFP, how pricing is set, and how agencies deliver measurement under their own name.
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The AI Written RFP: the requirements stated before the vendor
Prepared by the Broadcastwell team We have published The AI Written RFP. Across fourteen software categories, the study identifies 2,003 category criteria from 2,093 eligible...
The Strategic Partner track: bring the client, our team delivers
We have opened a Strategic Partner track in the Broadcastwell Partner Network, beside the Referral track. Strategic Partners find a B2B software prospect, hold the conversation in...
The Buyer's Checklist
Before asking an AI engine which vendors to consider, a buyer can ask what to look for. That answer may help shape the requirements list before vendors are compared. We now...
Absence Ads: sponsored where AI leaves you out
ChatGPT ads are self-serve. Context hints describe relevant conversations; they do not buy a guaranteed position beneath a particular question. We use the buyer questions in a...
What AI Said: the Pre-Call Brief
Before the first call, the prospect has already asked ChatGPT, Claude, Perplexity, Google AI Overviews or Google AI Mode about the vendor and its rival. We now capture those 25...
Agent Ready: we now run the buying agents
Buyers are handing the software shortlist to AI agents. We built the Agent Test: ten buyer tasks run by the agents on a vendor's category and site, two runs each, every session...